Franchising Done Better
One Liberty Place
1650 Market Street, Suite 3600
Philadelphia, Pennsylvania, 19103
United States of America
Helping people achieve more than they ever thought possible through franchising.
We’re dedicated to providing our franchise family with the most effective operating and marketing support in the industry.
Our Mission
Our mission is to grow our franchise brands by creating maximum profitability for our franchise owners.
Based on over a decade of research and analysis, not to mention additional decades of first-hand experience in the industry, we know better than anyone that even the most successful franchise systems have their flaws. We do things Better. We help entrepreneurs reap the maximum benefits of franchising by guiding them according to what we know works best: the most effective and efficient business practices throughout the industry.
Our Vision
Our vision is to build a network of franchise brands, spanning multiple industries, that gives entrepreneurs a true “business in a box” experience and a better path to profit on their investment.
Our Culture
As our company grows, the beliefs that are most important to us remain the same:
- Putting people first
- Pursuing excellence in everything we do
- Providing the best support possible to our customers and franchise owners
Being a part of Better Franchising means knowing we each have roles to play and customers to serve, and as we’ve learned time and again, the best way to do that is through a spirit of collaboration and integrity.
Our Founder
Jeff Lefler has more than fifteen years of small business experience, ten of those were in franchising. He bought his first franchise in 2006 and began as a franchisee and has been active in the franchising community ever since.
"My goal for Better Franchising is to be the industry leader in franchising solutions and performance based on expertise and innovation."
Jeff Lefler
Chief Executive Officer, Founder
Our Brands
Better Franchising provides a foundation you can trust with some of the best franchise brands in the industry.
